HIGHER CERTIFICATE IN MARKETING

OVERVIEW:

Our Higher Certificate in Marketing is an NQF level 5 qualification and is quality assured by the South African Council on Higher Education. Marketers are involved in many aspects of a business, including product development, pricing strategy, distribution of products, and promotion. Whenever consumers purchase a product, marketing is involved. A career in marketing is exciting, challenging, and rewarding. This qualification will open up great career opportunities for you, such as digital marketing, brand management, market research, sales, or advertising, to name but a few. Once qualified, you will be able to link marketing activities to the various functions of a business. You will discover the power of marketing — where ideas inspire action. Marketing sits at the heart of every successful business, connecting brands with people, ideas with action, and creativity with measurable results. The World Economic Forum’s Future of Jobs Report (2025) identifies marketing and communication as key growth fields shaped by innovation, technology, and changing customer expectations.